The Referral Revolution: Thriving in the New Dentistry Era*
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- Member - $120
- Resident Member - $120
- Allied Staff Member - $120
- Professional Staff Nonmember - $240
- Other Nonmember - $240
- Practice Management CE Subscriber - Free!
- CE Subscriber (Clinical & PM) - Free!
In today’s rapidly evolving dentistry landscape, obtaining predictable referrals is becoming increasingly challenging. This session aims to address the changing referral dynamics and equip attendees with strategies to adapt and thrive. Attendees will delve into the challenges of generating consistent and predictable referrals and the importance of understanding and effectively communicating with different generations to improve referral loyalty. Additionally, the impact on referrals of a shift toward general practitioners keeping dentistry in-house will be explored, and strategies to build trust and create value for referrals based on each generation’s ideals will be shared.
*Indicates that this activity is approved by AAOMS for continuing dental education credit ONLY.
Learning Objectives
At the conclusion of this program, participants should be able to:
- Identify the challenges of generating referrals in today's dentistry landscape.
- Determine how to effectively communicate and showcase expertise to different generations to improve referral loyalty.
- Analyze the impact of the shift in referrals toward general practitioners keeping dentistry in-house.
- Develop strategies to build trust and create value for referrals.
Lisa Copeland, RDH, CSP, CVP
CEO
Communicate With Influence LLC
Park City, Utah
Disclosure(s): No financial relationships to disclose
An Internet-based CDE
Original Release Date: September 12, 2024
Expiration Date: September 12, 2027
Estimated time to complete this educational activity: 2.0 hour(s)
Method of participation: Self-Study
Lisa Copeland, RDH, CSP, CVP
CEO
Communicate With Influence LLC
Lisa Copeland is renowned as a leading authority in dental team communication and serves as the CEO of Communicate With Influence, LLC.
Not only is she a Generation X professional, but she's also an accomplished author, IRONMAN, coach, and an international speaker. Her diverse global experience spans from the US and Europe to Southeast Asia, enabling her to bring a wealth of first-hand knowledge to her coaching.
Throughout her varied career, Lisa has held multiple roles within dental teams, a fact that amplifies her coaching efficacy and allows her to relate directly to her clients' challenges and triumphs. Dedicated to promoting optimized communication strategies, she passionately guides dental times towards achieving heightened profitability and enhanced performance.
Among her many achievements, Lisa holds the distinguished CSP Award from the National Speakers Association, an honor bestowed upon fewer than 12% of speakers worldwide. Impressively, she stands as one of the only three Registered Dental Hygienists globally to have earned this esteemed accolade.
Disclosures: No relevant financial relationships were disclosed.
Continuing Education Provider Approval
The American Association of Oral and Maxillofacial Surgeons is an ADA CERP Recognized Provider.
ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education.
ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry.
The American Association of Oral and Maxillofacial Surgeons designates this activity for 2.0 continuing education credit(s).
AGD - Accepted Program Provider
FAGD/MAGD Credit
11/1/22-12/31/26
Provider ID# 214680
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